Creative Equality in Advertising: A Strategy for Gender Balance
Women win less than a quarter of Europe’s top advertising awards, highlighting a persistent gender imbalance in the industry.
Revolutionising Influencer Marketing: The Launch of Social Tip
Social Tip revolutionises influencer marketing by empowering everyday consumers to earn rewards for authentic brand engagement.
Birds Eye’s Playfully Steamy Campaign for Steamfresh: A Strategic Approach
Birds Eye’s playfully steamy campaign for Steamfresh meals transforms frozen food perceptions with a cheeky, multichannel approach.
