“Waitrose Unveils Weather-Responsive ‘GOOD Right Now’ Campaign to Spice Up the Unpredictable British Summer”
This summer, Waitrose, in collaboration with Saatchi & Saatchi, is launching a vibrant campaign titled ‘GOOD Right Now’, designed to harmonise your culinary experiences with the famously unpredictable British weather. Running until late August, this initiative promises to make every meal an adventure, adaptable to the whims of the season. Harnessing state-of-the-art geo-targeted and hyper-reactive […]
