Keep Britain Tidy Launches Campaign to Combat Cigarette Butt Litter with Humour and Innovation
“Box Your Butts”: The New Initiative Making Waves in the Fight Against Litter In a bid to tackle one of the most pervasive litter problems in the UK, environmental charity Keep Britain Tidy has unveiled a new campaign aimed at encouraging smokers to dispose of their cigarette butts responsibly. Partnering with London agency VCCP, the […]
Cracking the Code of Client Engagement: Claudine Collins’ Winning Strategies
Introduction: From Receptionist to Media Powerhouse Claudine Collins’ journey in the media industry is nothing short of extraordinary. Starting as a secretary at a small media agency, she rose to become the Chief Client Officer at MediaCom UK, a leading media agency with a turnover of £1 billion. Her career trajectory is a testament to […]
