What the LinkedIn Debate Over a HockeyStack Report Reveals About the State of B2B Marketing
In the ever-evolving world of B2B marketing, there appear to be two distinct schools of thought – and if this week’s LinkedIn debate is anything to go by, it’s clear that the landscape is far from simple. The Touchpoint DilemmaIs it true that closing a B2B SaaS deal in 2024 requires over 250 touchpoints? That’s […]
Unlocking the Power of Machine Learning: 5 Game-Changing Innovations for Businesses
Machine learning (ML) is rapidly reshaping the way businesses operate, driving innovation and unlocking new possibilities across various sectors. By harnessing large volumes of data and applying sophisticated algorithms, ML enables companies to automate tasks, make more accurate predictions, and uncover valuable insights to enhance performance. From personalised customer experiences to predictive maintenance and advanced […]
Global Economy Loses $1.75 Trillion Due to Digital Exclusion: Sumsub Launches ‘Greenflag’ to Address Hidden Crisis
On World Inclusion Day, a stark revelation has emerged: 627 million people worldwide are excluded from essential digital services, forming what could be the “third-largest nation” in the world. These individuals, greater in number than the populations of the US and Brazil combined, are unjustly barred from accessing vital platforms such as financial services, healthcare, […]
