Learn the Power of Leadership from All Blacks Captain Sean Fitzpatrick
Anheuser-Busch InBev Reports Modest Q3 Growth with Digital Channels Driving Revenue
Anheuser-Busch InBev (AB InBev) posted moderate revenue growth in its third quarter, boosted by digital initiatives and robust performance on its B2B platform, BEES. Despite these gains, the company remains focused on opportunities for further improvement, according to CEO Michel Doukeris. The global brewer, known for brands like Budweiser, Stella Artois, and Corona, saw revenue […]
AI Agents: What Marketers Need to Know About the Next Frontier in Tech
Artificial intelligence is evolving rapidly, with AI agents now emerging as a transformative technology that can autonomously handle tasks ranging from booking reservations to negotiating business deals. Industry giants like Salesforce and OpenAI are pioneering this technology, with other companies like HubPost and Pactum AI following suit. At the recent Advertising Week in New York, […]
Boots Unveils Magical 2024 Christmas Campaign with Adjoa Andoh as Mrs. Claus in Beauty “Werkshop”
Boots has launched its star-studded 2024 Christmas campaign, The Christmas Makeover, featuring Bridgerton star Adjoa Andoh as a glamorous and empowered Mrs. Claus. In a departure from the retailer’s previous festive campaigns, Boots delivers a Hollywood-style spectacle, celebrating the magic of beauty and highlighting the often-overlooked powerhouses of Christmas preparations. Set in Mrs. Claus’ vibrant […]
