The Demand Generation Playbook: Myths, Strategies & B2B Growth

Jessy Co-Founder and Growth Marketing Director at Yay!Starter Marketing and Co-Founder of YAi. 🤩 With a wealth of experience across Fintech, B2B & B2C SaaS, and two-sided marketplaces, Jessy has mastered the art of guiding disruptive startups toward product-market fit. ➡️ Session Overview: In this session, Jessy will discuss the importance of demand generation in today’s B2B […]

DemandScience and Terminus Merge to Drive Data-Centric B2B Marketing

In a significant move for B2B marketing, DemandScience and Terminus have announced their merger, marking a new chapter of consolidation within the B2B media and lead generation landscape. The merger places data at the forefront of B2B marketing strategies, underscoring its vital role in understanding and engaging potential buyers. Founded in 2012, DemandScience is a […]

NVIDIA AI Summit Japan: Powering Japan’s Ambitions to Lead in Artificial Intelligence

Japan has set its sights on becoming a global leader in artificial intelligence, harnessing cutting-edge technology to address its economic and social challenges. At the NVIDIA AI Summit Japan, industry experts highlighted Japan’s drive to develop advanced AI language models and digital infrastructure, with a key focus on cultural and linguistic nuances vital for sectors […]