This Week’s Top B2B Stories: Investment, Innovation, and Insights

As the week winds to a close, we bring you the highlights from the world of B2B marketing. From underfunded marketing technologies to predictive analytics as the next big thing, here’s a look at the trends and challenges shaping the industry. Marketers Criticise Lack of Investment in Martech Great content is only as impactful as […]
AgentFun.AI Pioneers Tokenised AI Agents on Cronos zkEVM

AgentFun.AI, a groundbreaking platform enabling users to create and trade tokenised AI agents, officially launched on 27 November on the Cronos zkEVM blockchain. Marking the first decentralised application (dApp) dedicated to AI agents within the Cronos ecosystem, this platform combines innovation, gamification, and decentralised technology to create a unique marketplace for AI-driven assets. A New […]
Brave Bison Acquires Engage Digital Partners, Strengthening Its Position in Sports and Entertainment

In a significant move set to redefine the sports and entertainment marketing landscape, Brave Bison, a media, marketing, and technology company, has announced its acquisition of Engage Digital Partners for £11 million. This merger marks a strategic step towards creating an industry-leading sports and entertainment division, combining cutting-edge technology, creative strategy, and unrivalled client expertise. […]