Humans in the Loop: Embracing Technology in B2B Marketing

In the rapidly evolving world of B2B marketing, the integration of AI and automation has sparked both excitement and apprehension. While these technologies promise to enhance productivity and streamline processes, a growing concern remains: will humans still have a role to play? The short answer is a resounding yes. “Even with the technology we have […]

Marketbridge Acquires April Six to Drive Global Growth and Integrated Marketing Solutions

In a landmark move to reshape the marketing and consultancy landscape, Marketbridge, a leading integrated growth consulting and marketing firm, has acquired April Six, a specialist marketing and PR agency with a presence in both the UK and the US. The acquisition marks a pivotal step in Marketbridge’s expansion, enhancing its ability to deliver comprehensive, […]