Writing for Impact with Maddy Barber
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Join us for an insight into content marketing with Maddy, a brand and content marketing manager experienced in both in-house an agency. Learn how to create compelling, results-driven marketing copy. This session will talk through how to connect with your audience, structure messages for maximum impact, and write persuasive content that drives conversions. Key Takeaways: 🎯 The […]
Why Salesforce’s Lead Object Is Breaking B2B Marketing (And How to Fix It)
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In the world of B2B sales and marketing, one persistent issue stands out: the disconnect between sales teams and marketers. Salespeople often critique the quality of the leads they receive, while marketers lament that sales teams fail to follow up effectively. At the root of this frustration lies a fundamental flaw in how CRM systems, […]
Bland AI Secures $65 Million in Series B Funding, Revolutionising AI Voice Technology for Enterprises
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In an impressive display of growth and market confidence, Bland AI, the Silicon Valley-based startup, has secured a substantial $65 million in Series B funding. The investment, led by Emergence Capital, alongside continued support from Scale Venture Partners, Y Combinator, and angel investors such as Max Levchin and Jeff Lawson, takes the company’s total funding […]
EE Extends Partnership with Home Nations Football Associations and Wembley Stadium Until 2028
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Telecom giant EE has renewed its exclusive lead partnership with the four Home Nations Football Associations and Wembley Stadium in a landmark deal that will see the brand continue to invest in football across the UK until 2028. The extended four-year agreement will see EE’s logo remain visible on the training kits of the national […]