AI – driven Competitor Chat GPT Analysis

The School of Marketing presents an Expert Session with Luke Besant

Luke Besant is a Marketing Communications and PR Consultant with a unique career path, beginning as a Punk singer and evolving into one of the UK’s first professional podcasters. 

His talent for building online communities led to a successful digital marketing career, enriched by both in-house and agency experience. Self-studying to earn a Master’s in Digital Marketing from the University of Salford, Luke has focused on alternative education, a founding member of the School of Marketing and launching the consultancy Magnetic Campus.

 He has helped elevate marketing strategies and secured widespread media coverage for his clients across various industries.

➡️ Session Overview:

ou will learn:

👉 To swiftly uncover market sentiments

👉 Decode competitors’ propositions

👉 Analyse product landscapes with unparalleled speed.

This will allow you to transform your strategic approach by turning real-time data into actionable insights, all with the efficiency of AI.

Customer Feedback Sentiment Analysis, Examine Competitor Proposition and Product Analysis.