MIT Researchers Pioneer Groundbreaking Robot Training Method
MIT researchers have developed a novel robot training technique that promises to revolutionise the field by cutting time and cost, while enhancing robots’ adaptability to unfamiliar tasks and environments. This approach, known as Heterogeneous Pretrained Transformers (HPT), utilises artificial intelligence and transformer models to unify and process diverse data sources, allowing robots to learn from […]
Vinod Khosla Criticises California AI Bill’s Author as ‘Unqualified’ on National Security Issues
Tech investor Vinod Khosla did not hold back in his criticism of California State Senator Scott Wiener at TechCrunch Disrupt 2024, calling the author of the controversial AI bill, SB 1047, “clueless” and “not qualified” to address global AI risks. Khosla, an influential figure in Silicon Valley, argued that regulating the dangers of AI is […]
LinkedIn Survey Reveals Social Video as Top Influence for B2B Tech Buyers
A recent LinkedIn survey has unveiled that social video content, especially short-form video, is the most trusted and influential medium for B2B tech buyers, with nearly two-thirds (63%) reporting that it significantly impacts their purchasing decisions. The survey, which gathered insights from over 1,700 B2B tech buyers across the UK, US, and India, underscores the […]
Lloyds Bank Launches ‘Link Pay’ Feature to Simplify Money Requests Among Friends and Family
Lloyds Bank has unveiled ‘Link Pay’, a feature within its mobile banking app that makes requesting money from friends and family easier than ever. The launch, supported by a major new campaign under the theme “The Power To Do It All,” reflects Lloyds’ commitment to becoming a digital-first bank, helping customers navigate everyday finances with […]
How HSBC and Deloitte Forge Distinct Paths in B2B Marketing
HSBC and Deloitte, two global giants with a vast international reach, have carved out unique strategies for marketing to businesses. While both are leaders in their respective fields, they adopt distinctly different approaches to shaping their brand stories. HSBC focuses on delivering precise, targeted solutions, while Deloitte leans into the breadth and complexity of its […]
Biden Unveils First National Security Memorandum on AI, Establishing Framework for US Leadership
Washington, D.C., 25th October 2024 – President Joe Biden has issued the United States’ inaugural National Security Memorandum (NSM) focused on artificial intelligence (AI), setting the strategic direction for how the country integrates this transformative technology into its national security framework. Building on earlier executive actions, the NSM underscores the critical role that advancements in […]
Royal British Legion’s 2024 Poppy Appeal Focuses on Mental Health of Veterans
The Royal British Legion (RBL) has launched its annual Poppy Appeal with a focus on raising awareness of the mental health challenges faced by veterans. This year’s campaign, which began with an event at HMS President in London, aims to shed light on the psychological scars that can linger long after military service. The event, […]
SiGMA Europe B2B Awards 2024: Celebrating Innovation and Giving Back
The SiGMA Europe B2B Awards shortlist has officially been announced, with the event set to take place on 11 November 2024 at the GMs Suite in the Hilton, Malta. This annual awards ceremony is a key highlight of Malta Week, bringing together leaders from the igaming industry to recognise companies excelling in innovation, creativity, and […]
UK AI Sector: Record Growth Conceals Pressing Challenges
A comprehensive new study, conducted by the Department for Science, Innovation and Technology (DSIT) alongside Perspective Economics, Ipsos, and glass.ai, reveals that while the UK’s artificial intelligence (AI) sector is booming, it faces serious structural and developmental challenges that could stymie its future growth. The report underscores the need for investment in infrastructure, skills, and […]
Plenish Launches Bold ‘Nothing to Hide’ Campaign, Pushing Ingredient Transparency in Plant-Based M*lks
Plenish, the UK’s leading plant-based drinks brand, has kicked off its largest-ever out-of-home (OOH) advertising campaign, ‘Nothing to Hide’, highlighting its commitment to ingredient transparency. Known for its minimalist, all-natural approach, Plenish aims to set itself apart in the crowded dairy alternatives market with an impactful campaign that visually strips back packaging to reveal the […]
