Behavioural Economics and its use in Marketing

Course length:
1 hour
Featuring:
Rory Sutherland
Vice Chairman of Ogilvy
Brand Activation

Course length:
1 hour
Featuring:
Pier Newson-Smith
Head of Brand Strategy, Direct Line Group
How Marketing Agencies Operate

Course length:
1 hour
Featuring:
Paul Frampton
Advertising Heavy Weight and ex-Group CEO of Havas Group
Public Relations and Marketing

Course length:
1 hour
Featuring:
Russell Parsons
Editor at Marketing Week
Creatively Solving and Re-framing Problems

Course length:
1 hour
Featuring:
Rory Sutherland
Vice Chairman of Ogilvy UK
Cybersecurity

Course length:
1 hour
Featuring:
Ritchie Mehta
CEO at School of Marketing and Learn Et Al
Proposition Development

Course length:
1 hour
Featuring:
Mike Barry
Director at Mikebarryeco and Director of Sustainable Business (Plan A) at Marks and Spencer
Developing a Paid Advertising and Paid Social Campaign

Course length:
1 hour
Featuring:
David Schulhof
CEO at Red Hot Penny
Developing a growing brand digitally

Course length:
3 hours
Featuring:
Pier Newson-Smith
Head of Brand Strategy, Direct Line Group
Developing a digital marketing strategy

Course length:
3 hours
Featuring:
Mark Evans
Managing Director of Marketing and Digital at Direct Line Group