A Toast to Speed and Sustainability
The electric motors of Formula E have ignited a newfound bond with the effervescent Taittinger as the champagne house assumes its role as the Official Champagne of the ABB FIA Formula E World Championship. With the 10th season on the horizon, it seems the series and Taittinger were destined to join in celebration around the world.
Bubbling Victory on the Winner’s Stage
Taittinger is poised to grace the victor’s podium, spreading its prestigious bubbles in salute to triumph and relentless excellence. While drivers battle for supremacy across circuits, Taittinger will await to ensure moments of success are toasted with the refined touch only true champagne can offer in accordance with local rules.
Exclusive Festivities in the EMOTION Club
Taittinger’s allure expands beyond awards; within Formula E’s premium EMOTION Club, it will delight palates of guests. Here among the pulse-pounding action of debuts in Tokyo, Shanghai, and Misano or returns to beloved London, Monaco, São Paulo and Mexico City tracks, Taittinger will enhance the 10th anniversary season’s events with extra glamour.
Executives Express Enthusiastic Optimism
Jeff Dodds, Formula E’s CEO, lifts a glass in honor of the union, envisioning champions doused in champagne as a tradition carrying into electric motorsport’s era. “An iconic image of triumph,” he remarks, toasting the future celebrations with Taittinger.
Vitalie Taittinger, the company’s President, draws a poetic link between champagne and electricity—both as conduits for emotion. This partnership represents Taittinger and Formula E’s shared values of exhilaration and progress.
Season 10: A Vintage to Remember
As Formula E accelerates into its 10th season, promises an expanded fan experience with Taittinger’s elegance and prestige elevating the championship to new highs. The blend of high-octane races and refined taste of one of the world’s most esteemed champagne brands forecasts a season that will live on for its vivacity and verve.
