PMG Joins the Conscious Advertising Network to Advance Ethical Advertising Practices
PMG has announced its membership in the Conscious Advertising Network (CAN), a global nonprofit focused on separating advertising from harmful content. This commitment follows PMG’s expansion into the UK, marked by its acquisition of RocketMill last year and the completion of RocketMill’s rebrand as PMG earlier this year. By joining CAN, PMG strengthens its pledge […]
Apple Launches the New iMac with M4 and Apple Intelligence in Fresh Colours
Apple has unveiled its latest iMac, powered by the M4 chip and integrated with Apple Intelligence, bringing a leap in performance and versatility to its iconic all-in-one desktop. Designed in a sleek, ultra-thin form and available in vibrant new colours, the iMac continues Apple’s tradition of marrying power with aesthetic appeal. The M4 chip is […]
Lloyds Bank Launches ‘Link Pay’ Feature to Simplify Money Requests Among Friends and Family
Lloyds Bank has unveiled ‘Link Pay’, a feature within its mobile banking app that makes requesting money from friends and family easier than ever. The launch, supported by a major new campaign under the theme “The Power To Do It All,” reflects Lloyds’ commitment to becoming a digital-first bank, helping customers navigate everyday finances with […]
Royal British Legion’s 2024 Poppy Appeal Focuses on Mental Health of Veterans
The Royal British Legion (RBL) has launched its annual Poppy Appeal with a focus on raising awareness of the mental health challenges faced by veterans. This year’s campaign, which began with an event at HMS President in London, aims to shed light on the psychological scars that can linger long after military service. The event, […]
Plenish Launches Bold ‘Nothing to Hide’ Campaign, Pushing Ingredient Transparency in Plant-Based M*lks
Plenish, the UK’s leading plant-based drinks brand, has kicked off its largest-ever out-of-home (OOH) advertising campaign, ‘Nothing to Hide’, highlighting its commitment to ingredient transparency. Known for its minimalist, all-natural approach, Plenish aims to set itself apart in the crowded dairy alternatives market with an impactful campaign that visually strips back packaging to reveal the […]
Fiverr’s Bold New Campaign: “Nobody Cares” But Talent and Results Do
In a playful twist on the AI conversation, Fiverr has launched a dynamic new campaign underscored by a classic Broadway-style musical called “Nobody Cares.” With its jazzy sing-along, quirky cameos, and lively choreography, the campaign aims to drive home the point that while AI might be the hot topic of the day, it’s the people […]
McDonald’s Introduces Mini Hash Browns: A Bite-Sized Twist on a Classic Favourite
McDonald’s is making waves once again with the launch of its latest breakfast sensation, Mini Hash Browns. Set to hit menus on 16th October, these bite-sized delights bring a fresh twist to the iconic McDonald’s Hash Brown, offering the same golden crunch and fluffy potato goodness in a smaller, more convenient size. For those who […]
Netflix Launches Pop-Up Shop in UK, Selling Props and Memorabilia to Support Mental Health Charity Mind
Netflix has brought its popular As Seen on Netflix pop-up shop to the UK, offering fans the chance to own a piece of their favourite series. The shop, which kicked off on 12 October in London’s Bethnal Green and will move to Birmingham’s Bullring on 19 October, features iconic props, costumes, and memorabilia from some […]
Greggs Unveils Champagne Bar at Fenwick in Newcastle, Pairing Sausage Rolls with Luxury Bubbles
In a bold and unexpected move, Greggs, the beloved British bakery chain, is launching its most premium venture to date—a Champagne bar at Fenwick’s iconic department store in Newcastle. Opening on 24 October and running until 31 December, this collaboration will see Greggs’ famous savoury delights paired with some of the finest Champagnes, marking the […]
UK Sports Betting Campaign Urges Punters to Rethink ‘Gut Instinct’ Approach
In an era where UK sports betting is a booming £4 billion industry, with around 5-6% of Britons placing regular bets, a new campaign is shedding light on a curious trend: many punters are relying more on intuition than data when making their betting decisions. According to recent research, more than half of UK bettors […]
