Cornetto’s Remarkable Turnaround in Pakistan: A Tale of Resilience and Innovation
Cornetto’s remarkable turnaround in Pakistan showcases the power of consumer-centric innovation and unwavering commitment to quality.
Cadbury Launches Memory Bar Boxes to Support Dementia Awareness
Cadbury’s new Memory Bar Boxes, featuring retro Dairy Milk bars, support dementia awareness and reminiscence therapy in partnership with Alzheimer’s Research UK.
Santander’s Second Instalment Campaign: A Masterclass in Insight, Strategy, and Creative Execution
Santander’s latest campaign, featuring Ant and Dec’s comedic “Bank of Antandec,” cleverly highlights the benefits of the new Edge current account through humour and strategic storytelling.
Sudocrem Launches Landmark Campaign Expanding Its Reach to All Ages
Sudocrem’s latest campaign, “Not just for babies, for everybody,” expands its focus to the whole family.
Accenture Life Trends 2024: Navigating a Shifting Landscape
Accenture’s Life Trends 2024 report highlights how businesses must adapt to evolving customer expectations, technological advancements, and economic pressures to drive growth and maintain relevance.
Muzz’s Latest TV Campaign Sparks Debate on Marriage Practices in Pakistan
Muzz’s latest TV campaign sparks a heated debate in Pakistan, highlighting the need for greater female autonomy in the marriage process while balancing tradition and modernity.
Lenny Kravitz to Headline UEFA Champions League Final Kick-Off Show by Pepsi
Lenny Kravitz will electrify Wembley Stadium on 1 June as he headlines the UEFA Champions League Final Kick-Off Show by Pepsi.
Hugo Boss and David Beckham Unite for Groundbreaking Menswear Collaboration
Hugo Boss and David Beckham embark on a groundbreaking multi-year collaboration to revolutionise menswear with innovative, stylish collections.
Asda Unveils ‘Serious About Summer’ Campaign for 2024
Asda’s ‘Serious About Summer’ campaign blends playful adverts with a fresh brand identity, promising unbeatable value for the warmer months.
Battle of the Brands: Samsung’s Clever Rebuttal to Apple’s Controversial Ad Campaign
Samsung has responded sharply to an Apple advertising that has sparked controversy and condemnation among the creative community in a recent tech titans spat. This article explores the specifics of advertising as well as the subsequent public and business responses. The “Crush” Campaign by AppleDuring its May 7 product launch event, Apple debuted a new […]
