Visionary Marketing: Merlin Entertainments Welcomes Craig Inglis as CMO

Craig Inglis joins Merlin Entertainments as the first Chief Marketing Officer, poised to revolutionise guest engagement and brand experiences across its global attractions.
Thorpe Park Launches Monumental Campaign for Hyperia: Redefining Fear and Fun

Thorpe Park’s “Find Your Fearless” campaign for the new Hyperia ride merges thrilling heights with transformative personal narratives, redefining excitement and emotional resonance in theme park marketing.
Toothsi’s Latest Campaign: Clever, Invisible, Unforgettable

Toothsi’s latest campaign by The Germ brilliantly makes the person vanish, leaving only the invisible braces in focus, embodying the slogan: ‘Now braces disappear, not you.
McDonald’s Bold Move: Removing the Smiles for Mental Health

McDonald’s replaces the smile on its Happy Meal boxes with emotion stickers to spark important conversations about mental health during Mental Health Awareness Week.
Monzo’s Latest Campaign: A Fresh Take on Financial Engagement

Monzo’s vibrant new campaign, ‘Money Never Felt Like Monzo’, revolutionises the emotional landscape of banking, transforming everyday transactions into positive, transformative experiences.
Argos 2024 Spring Campaign: Unleashing Culinary Ambitions with Style and Humour

Argos’s Spring 2024 campaign playfully elevates everyday aspirations, using humour and cinematic flair to transform how we view the potential of ordinary products.
Škoda’s “Familying” Campaign: The Joyful Chaos of Family Life on Wheels

Škoda’s “Made for Familying” campaign celebrates the unpredictable, joyful journey of family life, turning everyday car rides into adventures worth cherishing.
Creative Connectivity: How Tesco Mobile’s “New Parent Posse” Campaign Resonates with Modern Parenthood

Tesco Mobile’s “New Parent Posse” campaign artfully captures the dual-edged nature of modern connectivity, weaving humor and relatability into the fabric of digital parenthood.
Flamingo Fabulous: The Very Group Launches “Haus of Flamingo”

Dive into the vibrant and playful ‘Haus of Flamingo’ by The Very Group, where everyone is invited to express their fabulous and fun inner flamingo this summer.
Coca-Cola’s ‘Spills’: Embracing Moments Over Sips

“Coca-Cola’s ‘Spills’ campaign captures the heartwarming essence of spontaneous moments, celebrating the joy of connection over the drink itself.”