McCain Foods Champions Regenerative Farming in New Global Campaign and 2024 Sustainability Report
McCain Foods, a leader in the frozen food industry, continues to make significant strides toward sustainability with the release of its 2024 Global Sustainability Report, alongside the launch of its first global marketing campaign focused on regenerative farming. These initiatives reflect McCain’s ongoing commitment to enhancing food systems and creating lasting positive change for communities, […]
Four Black-Owned Businesses Secure Over £500,000 in Advertising and Mentorship from Channel 4 and Lloyds
In an exciting development for the UK’s entrepreneurial landscape, Channel 4 and Lloyds have announced the winners of the Black in Business 2024 initiative. This programme, now in its second year, aims to provide transformative support to Black entrepreneurs, offering a unique blend of TV advertising airtime and business mentoring. The winners of this prestigious […]
MAD//Fest Heads Up North: A New Chapter for the UK’s Boldest Marketing Festival
It all began in a pub. A group of marketers, tech enthusiasts, start-ups, and media types gathered over a few pints and imagined a new kind of marketing event. Something that didn’t fall asleep halfway through, but was instead packed with no-nonsense, relevant content—a space where inspiration flowed freely and fun was always part of […]
Nestlé Lindahls Launches Multichannel Campaign Supporting All Fitness Journeys
Nestlé Lindahls has unveiled an engaging new campaign aimed at supporting people across all stages of their fitness journeys. The campaign, an extension of the brand’s Good Move initiative launched in 2024, takes a fresh approach to fitness marketing by stepping away from the typical high-intensity, gym-focused visuals. Instead, Lindahls has opted for a stop-motion […]
Marks & Spencer Partners with Sir Chris Hoy to Encourage Men to Take ‘A Brief Check’ for Prostate Cancer
Marks & Spencer (M&S) is once again leveraging its influential presence in the men’s fashion market to tackle a pressing health issue. This time, the department store giant has teamed up with Olympic champion Sir Chris Hoy and the Marie Keating Foundation to raise awareness about prostate cancer and encourage more men in the UK […]
1664 Blanc Returns as Principal Partner of London Fashion Week for 2025 with Bold New Campaign
1664 Blanc, the iconic French beer, has proudly announced its return as the Principal Partner of London Fashion Week (LFW) for the second consecutive year. Building on the success of its debut partnership in 2024, which coincided with the brand’s UK launch, 1664 Blanc continues to break new ground by merging the worlds of fashion […]
Empowering the Next Generation: Rooster Money and NatWest’s Commitment to Financial Confidence
In a world where financial independence can feel like a distant goal, Rooster Money is helping families take meaningful steps towards teaching children the value of money, one pocket money transaction at a time. Through a seamless combination of tech and parental control, this digital tool gives young people the freedom to manage their finances […]
Burberry Embraces London’s Ever-Charming Weather: A Celebration of Love and Life
Burberry’s latest campaign, It’s Always Burberry Weather: London in Love, captures the very essence of London’s unpredictable weather and the timeless elegance of the brand. The campaign honours not only the ever-changing skies but also the beauty of love and life, with a stellar cast of familiar faces from both the acting and modelling worlds. […]
St James’s Place Extends Sky Arts Partnership to 2027, Highlighting Synergy Between Financial Advice and the Arts
Financial management group St James’s Place (SJP) has confirmed the renewal of its partnership with Sky Arts, a collaboration that will now run until at least February 2027. This extension underscores SJP’s commitment to integrating financial expertise with the transformative power of creative arts, strengthening its connection with a culturally engaged and aspirational audience. The […]
Bauer Media Launches Bridget Jones Radio to Celebrate New Film Release
In an exciting move to celebrate the latest instalment of the beloved Bridget Jones franchise, Bauer Media has launched a pop-up radio station dedicated entirely to the iconic film series. Bridget Jones Radio, created in collaboration with Magic Radio and the Hits Radio Network, is available through Rayo, online streaming, and smart speakers, and will […]
