Revolutionising Advertising: How Hotel Chocolat and GenAI Blazed a Trail in 2024
Exploring the transformative journey of Hotel Chocolat’s groundbreaking 2023 advertising campaign, where the fusion of generative AI and human creativity set new benchmarks in the marketing world.
Coca-Cola’s ‘Masterpiece’: A Fusion of Art and AI in Advertising
Coca-Cola’s ‘Masterpiece’ blends art and AI, revolutionising modern marketing.
“Have AI Break”: KitKat’s Ingenious Campaign Reimagining AI in Advertising
KitKat’s innovative ‘Have AI Break’ campaign redefines AI’s role in advertising, blending technology with the human need for breaks.
Harnessing AI for Empathy: Cadbury’s Innovative Advertising Campaign
Cadbury’s innovative campaign merges AI and empathy, transforming advertising into a force for community support and small business growth.
Uncovering the Imitations: Magnum’s Comical Campaign Reinforces Authenticity
Magnum’s new campaign humorously confronts imitations, affirming its authentic, premium identity since 1989.
Liquid Death and ‘Rebel Moon’: A Marketing Coup
Discover the innovative collaboration between Liquid Death and Netflix’s ‘Rebel Moon’ in a unique blend of satire and advertising.
Yakult Unveils ‘My Yakult’ Campaign Across Europe: A Nod to Gut Health and Nostalgia
Yakult’s ‘My Yakult’ campaign blends nostalgia with health awareness, transforming the iconic Numa Numa song to promote gut-friendly bacteria across Europe.
