Unleashing Vitality: Lucozade’s “Bring the Energy” Campaign Ignites a Unified Brand Vision

Lucozade’s “Bring The Energy” campaign masterfully integrates consumer insights with dynamic multimedia elements, setting a new standard for brand revitalisation and engagement.
L’Oréal and Wavemaker Thailand Launch Groundbreaking Interactive 3D Billboard

L’Oréal and Wavemaker Thailand unveil “Hotel De Luxe,” the first-ever interactive 3D anamorphic billboard, revolutionising digital advertising with real-time consumer engagement.
Reshaping the Menu: Oreo’s Latest Campaign Transforms Digital Navigation

In a daring bid to reshape how we engage with everyday digital symbols, Oreo has created an inventive campaign that substitutes the classic “hamburger menu” sign with something sweeter—two stacked Oreo cookies. This fun method not only questions standard navigation indications, but it also incorporates a brilliant marketing strategy that fosters customer involvement through novel […]
Crunch Meets Comfort: Pringles and Crocs Unveil Novel Footwear Fusion

Pringles and Crocs blend whimsy and wearability in a crunchy, comfort-driven collaboration, transforming how we think about snack time and stepping out in style.
A Refreshing Narrative: Diet Coke’s Latest Adverts Celebrate Consumer Stories

Explore how Diet Coke’s latest campaign ‘Love What You Love, By You’ transforms real consumer stories into a celebration of individuality and authenticity.
Marmite Mania: The Sticky Business of Smuggling Love Across the Atlantic

Discover how Marmite’s bold new ‘Smugglers’ campaign is connecting British expats in the U.S. with their beloved breakfast spread through a unique, trans-Atlantic smuggling operation.
Powerade’s New Campaign: Embracing Resilience and Reflection with Simone Biles

Explore Powerade’s new campaign featuring Simone Biles, a narrative of resilience and inspiration ahead of the 2024 Paris Olympics.
Old El Paso and Team GB Stir Up Excitement for Paris 2024 with a Flavourful Campaign

Old El Paso and Team GB’s vibrant campaign for Paris 2024 celebrates unity, diversity, and the joy of shared meals, rallying the nation to make some noise for their Home Team Heroes.
White Claw’s Bold Leap: Reigniting Social Bonds in a Digital Age

White Claw® reignites the spark of real-world connections with its transformative campaign, ‘Grab Life By The Claw™’—a manifesto for authentic social engagement.
Dove’s 20th Anniversary: Pioneering Real Beauty in the Age of AI

Dove celebrates 20 years of real beauty, pledging never to use AI in place of real women in its empowering campaign.