Magnum Launches Exhilarating New Range with “Pleasure Express” Campaign
Magnum unveils a new ice cream range with Euphoria Pink Lemonade, Wonder Golden Toffee, and Chill Blueberry Cookie Vegan, promising a transformative journey of taste and pleasure.
Carlsberg’s New Campaign: A Curious Journey Through Progress and Innovation
Carlsberg’s latest campaign, ‘Do the best things begin with curiosity? Probably,’ ignites the spark of curiosity to drive progress and innovation in brewing and beyond.
Reuzel and Liquid Death Forge Unique Partnership: A Bold Move in Men’s Grooming
Discover the groundbreaking collaboration between Reuzel and Liquid Death, introducing the revolutionary Severed Head Pomade – a unique blend of style, hydration, and rebellious spirit in men’s grooming.
Breaking Barriers: Andrex’s Creative Crusade Against Toilet Taboos
Andrex launches the groundbreaking “Get Comfortable” campaign, challenging societal taboos around toileting and promoting a healthier dialogue on intimate wellness.
Coca-Cola’s Global Campaign: Celebrating Creativity and Community through Local Art
Coca-Cola’s ‘Every Coca-Cola is Welcome’ campaign celebrates the diversity of its iconic logo through global community art, showcasing a refreshing embrace of creativity and cultural expression.
Persil’s “The Autograph” Campaign: A Masterclass in Creative Marketing
Discover how Persil’s “The Autograph” campaign masterfully blends sport, storytelling, and innovative marketing, featuring Bukayo Saka and a young Arsenal fan’s journey.
Navigating Success Through In-Market Testing: A Downy Fabric Softener Case Study
Explore how Downy Fabric Softener’s strategic in-market testing led to the successful “Breathe Life into Laundry” campaign, showcasing the power of aligning with consumer preferences.
Crest Reality Checkup: P&G’s Inclusive Campaign
P&G’s Crest Reality Checkup campaign revolutionises oral care marketing with an inclusive strategy for unprecedented consumer reach.
Crafting the Future of Media Planning: Insights from Marc Pritchard of P&G
Unveiling the Pritchard Paradigm: Expanding Markets through Strategic Media Planning.
A Saucy Solution: Heinz Arabia’s Creative Leap into Ketchup Insurance
Heinz Arabia’s pioneering ‘ketchup insurance policy’ creatively tackles the messy dilemma of ketchup spills, merging whimsy with practicality for an unforgettable customer experience.
