Writing Insightful Commentary

Course length: 1 hour Featuring: Louise McLaren Board Director at Truth Consulting

Insightful commentary underpins great communication, which is key to team and business success. Therefore, being able to gather and provide insightful commentary is a vital and highly valuable skill; which is needed across the marketing spectrum at all seniority levels.


In this course, we will explore what insightful commentary means, equip you with how to write insightful commentary, and give some guidance on what great commentary looks like.

Here are a number of Topics We will Look at:

  • What insightful commentary means

  • How to write insightful commentary

  • Examples of insightful commentary

Learning outcomes:

  • Determine how to write insightful commentary

  • What does it mean to write insightful commentary?