Marketing Effectiveness

Filter

Price
Order
Category

More from SOM

£35.00

Creatively solving and re-framing problems

Organisational Problem-Solving: A module teaching creative problem reframing, solution development, and evaluation strategies to tackle unprecedented challenges in today’s fast-paced world.

£35.00

Introduction to Website Tagging

This course offers a comprehensive understanding of marketing tags, covering their significance, types, application in campaigns, tag management systems, and common pitfalls in the dynamic field of digital marketing.

£75.00

Developing a paid advertising and paid social campaign

Exploring Paid Advertising in Marketing: Navigating Facebook, Instagram, LinkedIn for Campaign Strategy and Conversion Optimisation on Landing Pages for Effective Sales.

£35.00

Brand activation

Explore brand activation in the digital age: innovative engagement, effective marketing strategies, technology integration, and campaign execution for distinctive brand-consumer connections.

£35.00

Behavioural Economics and its use in Marketing

Explore how behavioral economics revolutionises marketing over two decades. Learn its fundamentals, enhancement of customer experience, influence on marketing’s 4Ps, strategic application, and real-world challenges in this introductory course.

£35.00

Public Relations and Marketing

Explore PR’s essence and marketing role, understand agency operations, measure campaign success, and discover PR’s future in this comprehensive course.

£35.00

How marketing agencies operate

Explore the future of marketing agencies in this course, delving into their operations, business models, client relationships, and expert insights on evolving agency-client dynamics.

£35.00

Customer lifetime value

Explore customer-centric marketing strategies focused on maximising Customer Lifetime Value (CLV), analysing customer profitability, and enhancing overall customer base value through targeted segment management.

£35.00

An introduction to conversion rate optimisation (CRO)

Explore the transformative power of Conversion Rate Optimisation (CRO) in e-commerce. Discover strategies to convert visitors into customers and unlock marketing potential in our comprehensive CRO course.

£35.00

How to run an effective meeting

Transform your meetings with our course, designed for all career stages. Learn to conduct effective, accountable sessions, reducing wasted time and boosting productivity in any field.

£35.00

Psychological safety and customer experience

Unlocking Potential: A Course on Psychological Safety and Customer Experience, Blending Neuroscience, Behavioral Science, and Expert Advice for Organizational Success.

£35.00

Marketing on Instagram

Master Instagram Marketing: A comprehensive course for beginners and current users to optimize brands, utilize features, and create standout strategies in the bustling world of Instagram.